Through vision, leadership and service, the Arts and Business Alliance of Eugene is dedicated to enriching the cultural life of the Eugene community by acting as a catalyst for the creation of dynamic partnerships among the arts and business sectors.
Through our projects, the goal of the ABAE is to promote community vitality by highlighting the synergy between the arts and business sectors. Bringing together the arts and business communities contributes to the quality of life in Eugene, drives economic development, strengthens the ability of businesses to recruit talented individuals into our workforce and stimulates creativity and innovation throughout the community.
As such, our projects focus on the ABAE’s role as a:
- Facilitator of community conversations about the role of the arts in our economic vitality
- Advocate for the arts’ role in creating strong, dynamic and vibrant communities
- Champion of the belief that creativity is an inherent part of any successful organization
- Catalyst for the creation of dynamic partnerships between arts and business sectors
In 2006, the City of Eugene began a year-long public dialogue aimed at assessing our community’s cultural strengths and developing an integrated vision for the future. This year of research and conversation resulted in the Cultural Policy Review (CPR), which recommended, among other things, the establishment of an alliance that would coordinate and strengthen the efforts of the public, private and nonprofit cultural sectors and foster high-level civic leadership in support of arts and culture.
In late 2008, the Arts & Business Alliance of Eugene was launched by founding partners the City of Eugene, the Eugene Area Chamber of Commerce, Travel Lane County, Lane Community College, and the University of Oregon.